January 6, 2023
Sarah Bahr at NYT notes that Snow Fall is 10 years old now. It was a big smurfing deal in the crossover world of web design and journalism. It was like the concept of “art-directed blog posts,” but for news stories, taken to an 11.
Here’s a collapsed version of how it all played out:
- Holy crap! Snow Fall is such an awesome immersive experience!
- Hmmm. Maybe this should be the future of journalism on the web. The bar has been raised.
- This turns out to be largely true. Lots more of this is done.
- 10 billion conversations in newsrooms happen that reference Snow Fall.
- Ughgk, I’m getting sick of hearing about Snow Fall.
- If I hear Snow Fall one more time, I’m walking out of this room.
- Snow Fall fades into the past.
- Snow Fall is properly honored, remembered, and people understand that, like everything else in the world, it depends.
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